
When it comes to makeup, there is a misconception that it is only for certain age groups. But one look at the growing popularity of various makeup trends tells us otherwise. From teenagers to seniors, makeup has evolved beyond the notion of age-specific beauty. One such trend, Igari makeup, is proof of this inclusive shift. Whether you’re a teenager, a middle-aged adult, or a grandmother, Igari makeup is for everyoneâbecause it’s not about age but about the joy of bonding, experimenting, and embracing your own beauty.

Igari makeup, often referred to as “drunk makeup,” originated in Japan and quickly spread across the world. The term “Igari” comes from the Japanese word for “drunk,” which describes the flushed, youthful look it creates. This makeup style features rosy cheeks, a touch of playful innocence, and a focus on natural beauty. It has become one of the most talked-about trends, with its versatility allowing people of all ages to try it out and add their own twist.

A Shared Beauty Journey Across Generations
What my daughter and I believe is that makeup is more than just about the finished look. Itâs about the time spent together, the chance to bond, and the fun of customizing the routine. As a mother and daughter duo, we both find joy in sharing beauty tips, trying out new products, and creating unique looks that express our individual personalities. Makeup has given us an avenue to connect, laugh, and learn from each other, regardless of our age difference.
Our shared routine often includes testing out new techniques, from contouring to color matching, with Igari makeup being one of our favorites. What makes Igari makeup so fun is its emphasis on playfulness and experimentation. While itâs typically associated with a youthful glow, it doesnât matter if youâre in your 20s, 30s, or even beyondâwhat matters is the process of finding what feels right for you.
For my daughter, makeup is a form of self-expression. As a teenager, sheâs discovering the transformative power of makeup for the first time, and itâs a delight to watch her experiment with colors, textures, and shapes. For me, on the other hand, makeup is a way to enhance my features, feel confident, and, of course, have fun. The magic happens when we come together and share this creative space, learning from one another.

The Core of Igari Makeup: A Playful and Customizable Approach
At its core, Igari makeup celebrates the idea that makeup should be fun, customizable, and playfulâqualities that make it perfect for people of all ages. The look is centered around youthful, rosy cheeks, which often extend across the nose to create the flushed “drunk” appearance. Itâs a fresh, innocent look that radiates health and happiness. The simplicity and emphasis on the natural beauty of the wearer make it accessible to anyone, regardless of age.
For younger individuals, Igari makeup can evoke a sense of carefree youth, capturing the natural flush that comes with excitement or a blush from the wind. For older generations, it offers a way to revive a youthful glow, bringing out the best features with subtlety and charm. The versatility lies in the customizationâwhether you prefer softer, natural hues or bolder, statement colors, Igari makeup allows you to create a look that reflects your personality, no matter your age.
One of the biggest appeals of Igari makeup is its flexibility. Thereâs no need to follow strict rules or trendsâwhat matters is the enjoyment you get from experimenting. As a mother-daughter pair, we often adjust our routines to suit our skin types, preferences, and the time of day. Sometimes, we create a fresh daytime look with soft pinks, and other times, we go for something bolder with deeper blush tones and eye-catching highlighter. The key is that itâs not about age but about finding what makes us feel confident, happy, and comfortable.

The Therapeutic Power of Sharing a Makeup Routine
When we share a makeup routine, thereâs a therapeutic aspect that goes beyond the beauty products themselves. The act of sitting together, talking about our day, and laughing while applying makeup creates a sense of togetherness and connection. Itâs a way to escape from the everyday hustle and take a moment to focus on something light-hearted and enjoyable.
This ritual isnât just about the end resultâitâs about the memories we create in the process. Watching my daughter navigate her own makeup journey, discovering new techniques and products, reminds me of my own experiences with makeup when I was her age. Itâs a beautiful cycle, one where we both learn from each other, share our ideas, and discover new ways to express ourselves.
For many people, makeup can be a solitary experience, but when done together, it brings people closer. Sharing this routine allows us to discuss trends, ask for advice, and bond over the experience. Whether itâs a special occasion or just an ordinary day, the time spent together has made makeup a meaningful part of our lives, something we both look forward to.


Why Igari Makeup Breaks Age Boundaries
Igari makeupâs flexibility and emphasis on youthful innocence make it a look that can be tailored to people of any age. Whether youâre 15 or 65, thereâs no reason why you canât enjoy the process of applying makeup, especially one as fun and customizable as Igari. The way we approach beauty should never be about limiting ourselves based on age, but rather embracing the freedom to express who we are at any stage in life.
The beauty industry has evolved significantly in recent years, with makeup brands and influencers emphasizing inclusivity. They encourage people to explore beauty at any age, helping to erase the outdated idea that makeup is only for a certain demographic. With products becoming more versatile, itâs easier for individuals to experiment with trends, whether theyâre drawn to minimalism, boldness, or something in between.
Igari makeup allows people to feel youthful without being confined by age. It’s not about trying to look youngerâit’s about celebrating the moment and having fun. And for those of us who enjoy doing makeup with loved ones, it creates an opportunity to bond and connect in ways that are just as meaningful as the finished product.
Embracing the Process, Not Just the Product
Ultimately, the message that my daughter and I share is this: makeup is not about conforming to age-related rules or standards. Itâs about enjoying the process, finding joy in the experimentation, and customizing the routine to fit your personal style. With Igari makeup, weâve discovered that age really is just a numberâwhat matters is the time spent together, the laughter shared, and the creativity that flows when we collaborate on our beauty routine.
So, whether youâre young or old, or somewhere in between, give Igari makeup a try. The beauty of this trend is that itâs not limited by ageâitâs about enjoying the ritual, sharing memories, and most importantly, having fun with your look. And thatâs a lesson my daughter and I will continue to share, no matter how many years pass.